Digitize your products with Octo+ iWay

Identify, trace, communicate and place your products at the center of attention.

New challenges for brands

Transparency

71% of consumers under 35 are concerned about the global impact of new fashion items.

64% of consumers pay more attention to the place of manufacture than before.

(Source : OpinionWay – Clearpay).

Regulations

They require the display of new product information: composition, traceability, environmental impact of products.

(AGEC Law, Due Diligence Act).

Sustainable and circular fashion

The Digital Product Passport (DPP) will require the provision of information enabling the reuse, refurbishment and recycling of products placed on the European market.

A changing market

The circular fashion market could triple 2030 according to Accenture.

It will double in the next 5 years in the American market according to a ThredUp-GlobalData study.

Octo+ iWay, the SAAS platform to :

Gain visibility on the path of each piece before and during marketing
Accompany your customers after the sale and throughout their history with your products.

Digitize

A digital twin for each identified piece allows to gather all the information necessary for transparent communication.

Trace

Use the traceability platform to track each part throughout its life cycle. Stay connected with your products even after the sale.

Communicate

Give access to the information of each piece by a simple scan ( NFC, QR code) of the identifier.

Activate new services

Offer your customers new opportunities around your products (repair, resale, recycling) by a simple ID scan.

Key technical features

API integration

Connect your ERP, PLM, PIM and other internal tools easily.

Product serialization

Identify your products with a unique ID for a most accurate tracking of your merchandise flows.

Traceability

Capture events at item or production batch level to establish the life cycle of your products. Octo+ iWay follows the GS1 EPCIS traceability standard.

Marquage des produits

Un marquage flexible au SKU, au Lot ou au Numéro de série. Octo+ iWay identifie votre marchandise en suivant la norme GS1 Digital Link.

Expérience client

Adaptez, l’expérience proposée à vos clients lors du scan des produits en fonction de vos besoins grâce à un module de redirection contextuel configurable.

Statistiques

Obtenez des statistiques inédites sur le cycle de vie de vos produits et sur votre clientèle.